The aim of this ESMQ Special Issue is to spark the debate over value co-creation in the context of sport management, to develop better theories, and to provide guidelines for sport managers for the design of value creation as a collaborative relational and dynamic process between multiple actors. Guest editors for this issue will be Herbert Woratschek, Chris Horbel, and Bastian Popp (University of Bayreuth, Germany).
Please click here for the complete elaboration on the subject and call for papers.














