09 Oct Who Decides About Sponsorships? Exploring A Sport Sponsorship Decision-Making Model Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct United We Stand? How And When Prototypical Fan Behavior Of Satellite Fans Improves Local Fans’ Attitudes Toward Them Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct The Match-day Event- Analysing Supplier Relationships In Professional Football Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct The Impact Of Rivalry Among Sport Teams On Sport Sponsorship Evaluation- Lessons From The German Bundesliga Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct The Applicability Of The Belief Scale About Advertising To Sponsorship In Sport- Evidence From Two Different Consumer Groups Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct Team Success, Club Growth, And Long-Term Supporter Identity Threat Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct Relational Outcomes Of Transactional And Non-Transactional Engagement For Sport Teams Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct One-Hundred Years Of Rebranding Big-time US College Sport- Analysis Of The NCAA’s Marketing Endeavors Posted at 14:55h in by jacky 0 Comments 0 Likes Read More
09 Oct On-site Sponsorship Leveraging Patterns Of TOP And Domestic Partners- The Case Of 2018 PyeongChang Winter Games Posted at 14:55h in by jacky 0 Comments 0 Likes Read More